Atlanta, GA WNBA Expansion · NWSL Growth Market
Live Data
💵
Total Economic Impact
$184.7M
▲ 23% vs Q2 2025
🏢
Active MBE/WBE Vendors
347
▲ 41 new this quarter
👩
Women-Led Contracts
$52.3M
▲ 18% YoY
🏟️
Events This Season
38
▲ 12 vs last season
💼
Jobs Created
2,814
▲ 8.4% growth
🏘️
Neighborhoods Activated
14
▲ 3 new districts
Economic Activity by Month
Local spend · contract awards · venue revenue
YTD 2026
Upcoming Events — Impact Forecast
Jun
7
Atlanta Dream vs. Chicago Sky
State Farm Arena · WNBA Regular Season
$4.2M
projected spend
Jun
14
Atlanta SC vs. NC Courage
Mercedes-Benz Stadium · NWSL
$3.8M
projected spend
Jun
21
GMSDC Women in Business Summit
Georgia World Congress Center
$1.6M
projected spend
Jul
4
Atlanta Dream vs. Indiana Fever
State Farm Arena · WNBA Holiday Classic
$6.1M
projected spend
Jul
19
Atlanta Sports District Festival
Centennial Olympic Park
$2.9M
projected spend
Inclusion Score
A+ Rating
79
Supplier Diversity
85
Workforce Equity
75
Community Reach
Certification Breakdown
Top Partner Organizations
GMSDC MBE Certifier
Women's Business Enterprise Council SE WBE Certifier
Atlanta Dream · WNBA Anchor Tenant
Invest Atlanta Dev Authority
City of Atlanta OEI Equity Office
🏷️
Total Diverse Spend
$68.4M
▲ 37% of total contracts
👩‍💼
WBE Contract Value
$29.1M
▲ 42.5% of diverse spend
MBE Contract Value
$24.8M
▲ 36.3% of diverse spend
🏪
SBE/DBE Contracts
$14.5M
▲ 21.2% of diverse spend
Participation Rate by Event Type
Q2 2026
WNBA Regular Season72%
NWSL Matches68%
Corporate Sponsorship Events54%
Community Activations89%
Stadium Concessions61%
Capital Construction33%
Diverse Spend by Category
Contract Awards — Top Diverse Vendors
Live Q2 2026
Vendor Certification Category Contract Value Event/Venue Status
Southern Elegance Events
GMSDC Certified · Est. 2014
WBE Event Production $2,840,000 State Farm Arena Active
Atlanta Pro Media Group
WBENC Certified · Est. 2011
WBE AV & Broadcast $1,920,000 Mercedes-Benz Stadium Active
Grady Staffing Solutions
GMSDC MBE · Est. 2009
MBE Workforce Staffing $3,150,000 Multi-Venue Active
Peach State Security LLC
GMSDC MBE · Est. 2017
MBE Security Services $980,000 State Farm Arena Active
West End Catering Co.
City of Atlanta SBE · Est. 2019
SBE Food & Beverage $1,240,000 Centennial Park Active
BeltLine Creative Studio
WBENC WBE · Est. 2020
WBE Marketing & Design $760,000 Atlanta Dream Pending
Cascade Tech Integrators
GMSDC MBE · Est. 2016
MBE IT Infrastructure $2,100,000 Georgia World Congress Active
💵
Direct Local Spend
$112.4M
▲ Hospitality + Retail + F&B
🔄
Multiplier Effect (3.2x)
$359.7M
▲ Total economic output
💼
Full-Time Equivalent Jobs
2,814
▲ 68% local Atlanta residents
🏘️
Community Investment
$8.6M
▲ Grants + youth programs
Spend by Category
2026 Season
Jobs by Industry Sector
Event-Level Economic Footprint
2026 YTD
Event Venue Attendance Direct Spend Jobs Activated Local Business Revenue
Atlanta Dream Home Opener State Farm Arena 14,200 $6.8M 184 $2.1M
Atlanta SC Home Opener Mercedes-Benz Stadium 28,400 $9.4M 276 $3.8M
WNBA All-Star Weekend State Farm Arena 18,900 $14.7M 412 $5.2M
Girls Run ATL 5K Centennial Olympic Park 4,800 $1.1M 48 $420K
WBC Women's Track Classic Georgia Tech Track 7,600 $3.2M 92 $1.4M
Quarterly Impact Trend
2024–2026
🏘️
Neighborhoods Engaged
14 / 21
▲ 67% coverage rate
👩‍👧
Women of Color Participants
18,400
▲ 31% YoY increase
🎓
Youth Programs Funded
62
▲ 14 new this season
⚖️
Equity Index Score
7.8/10
▲ +1.2 pts vs 2025
Atlanta Neighborhood Activation Map
Live 2026
Downtown
Midtown
West End
Cascade
East Point
Old Fourth Ward
Decatur
Buckhead
College Park
Vine City
High Engagement
Growing
Established
Neighborhood Participation Scores
Equity Metrics
2026 Scorecard
Women of Color Access84%
Youth Scholarship Rate71%
Low-Income Neighborhood Reach67%
Disability Inclusion Score59%
Multilingual Programming48%
Community Investment by Focus Area
Active Youth Programs
Dream Court ATL
West End · 180 girls enrolled
Active
Girls Who Lead in Sports
Vine City · 94 girls enrolled
Active
Southwest STEM + Sports
College Park · 140 students
Expanding
East ATL Sports Futures
Decatur · 210 students
New 2026
📋
Open Positions
143
▲ 38 posted this month
🎓
Active Training Programs
18
▲ 4 new cohorts starting
Placements YTD
684
▲ 79% retention at 90 days
📈
Avg. Wage Increase
+$8.40
▲ vs pre-program wage
Open Positions
🎤
Event Operations Manager
Atlanta Dream · State Farm Arena · Full-Time · $62,000–$74,000/yr
Sports Ops Priority Hire WBE Partner Role
📣
Community Partnership Coordinator
Invest Atlanta · Midtown · Full-Time · $48,000–$56,000/yr
Community Dev Equity Role
🍽️
Concessions Team Lead (x8)
West End Catering Co. · Mercedes-Benz Stadium · Part-Time · $19–$23/hr
Food Service Flexible Hours
📸
Digital Content Creator — Women's Sports
BeltLine Creative Studio · Remote/ATL · Contract · $55,000–$65,000/yr
Creative WBE Employer Remote OK
🔒
Security Supervisor — Event Nights (x4)
Peach State Security LLC · State Farm Arena · Part-Time · $22–$26/hr
Security Benefits Eligible
💻
Data Analyst — Sports Business Intelligence
EVOBRAND Concepts · Downtown ATL · Full-Time · $72,000–$88,000/yr
Analytics MBE Employer New Role
Placements by Sector
Training Programs
Sports Event Management Certificate
Morehouse College · 12 weeks · 48 seats
Enrollment 38/48
Women in Sports Business Accelerator
Clark Atlanta University · 8 weeks · 30 seats
Enrollment 30/30
Sports Hospitality & F&B Training
Georgia State · 4 weeks · 80 seats
Enrollment 62/80
MBE/WBE Certification Bootcamp
GMSDC · 2-day intensive · Open enrollment
Registered 114 applicants
Market Settings
City, season, and fiscal year configuration
Active
Used to calculate total economic output from direct local spend
Data Sources
Connected feeds and sync status
GMSDC Vendor Registry
Last sync: Today, 9:41 AM
Connected
WBENC SE Certification Feed
Last sync: Today, 8:15 AM
Connected
Atlanta Dream · WNBA Event API
Last sync: Today, 9:00 AM
Connected
Invest Atlanta Economic Data
Last sync: Yesterday, 11:30 PM
Delayed
City of Atlanta OEI Workforce Feed
Not configured
Display Preferences
Show Live Data Badge
Animated indicator in the top header
Animate Charts on Load
Transition effects when switching screens
Compact Sidebar Labels
Icon-only sidebar on wide screens
Notifications & Alerts
Alert me when:
Diverse spend drops below 30%
A new vendor certification is added
Event impact forecast is updated
Data source sync fails
Weekly equity index report ready
Report Builder
Configure and generate a new report
On Demand
Recent Exports
Last 30 days
Economic Impact Summary
Q2 2026 · PDF · May 27, 2026
Supplier Diversity Compliance
Q1–Q2 2026 · Excel · May 20, 2026
Community Inclusion Scorecard
YTD 2026 · PDF · May 15, 2026
Full Platform Report
Q1 2026 · Slides · May 1, 2026
Workforce Pipeline Report
Jan–Apr 2026 · CSV · Apr 28, 2026
Report Preview
Economic Impact Summary
Atlanta, GA · Jan 1 – Jun 30, 2026
Total Economic Impact $184.7M
Diverse Vendor Spend $68.4M
Jobs Created 2,814
Events Covered 38
Preview reflects current dashboard data