The online business world can be impersonal. There is very little face-to-face human interaction. But does that matter? So long as customers are coming to your website to buy something. Then another customer will come along and the process repeats itself. But if you build and maintain a relationship with your online customers, it will

As a start, let us look deeper into the wonderful yet complex world of social media. Definition Social media is basically any Internet or mobile phone based application that lets you share content, ideas and information with other people. You can regard it as an assortment of methods by which you can connect with like-minded

High quality, relevant and shareable in nature- Content that contains these three attributes will definitely hog the limelight irrespective of the platform in which it is being published. With the advent of new-age marketing tools, content representation has undergone a sea change. The traditional way of building content is slowly fading away. And, these days,